How Daisor helped AlMarwa inc understand the global demand of heavy vehicles
Company Information
Headquarters
Dubai, UAE
Founded
2014
Company size
6,000
Industry
Heavy Machines & Construction
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Challenge
AlMarwa faced challenges in understanding the fluctuating demand for heavy vehicles across different regions and categories. Without a unified view of market trends, it was difficult for the company to accurately predict demand and optimize its sales strategies, leading to missed opportunities and inefficient resource allocation.
Outcome
A customized data aggregation and analytics solution tailored to AlMarwa’s needs were created with a dashboard to track heavy vehicle demand at multiple levels
“With Daisor’s solution, we’ve gained a 360-degree view of demand, enabling us to make smarter, faster, and more strategic decisions.”
Empowering AlMarwa Group with a Data-Driven Solution
Growth has always been central to AlMarwa Group’s success, not only as a company but in its ability to meet regional demand across the heavy machinery industry. However, navigating this growth had become a challenge, especially without a unified platform to understand and predict demand effectively. The team recognized that to thrive and meet evolving market demands, they needed to leverage real-time insights.
The lack of a unified data view meant that AlMarwa’s sales and inventory strategies weren’t reaching their full potential. To address this gap, Daisor partnered with AlMarwa, offering a solution that would help them aggregate and streamline data insights, with customizable dashboards for a comprehensive view of market demand across regions, categories, and vehicle models.
Creating Real-Time Market Visibility
The tailored data aggregation and analytics platform for AlMarwa incorporated multiple global data sources, automating the process of filtering and formatting information for instant insights. This allowed AlMarwa to accurately track and predict demand on multiple levels:
- Country-Level Insights: Track demand trends across key regions.
- Category and Type Analysis: Identify trends for different vehicle types, from construction machinery to agricultural equipment.
- Model-Specific Insights: Drill down into demand for specific models, enabling informed decision-making for inventory and sales strategies.
With a dynamic, real-time dashboard, AlMarwa’s sales team could adjust their approach, prioritize high-demand models, and optimize inventory across regions.
Offering a Cohesive and Actionable Experience
This new solution enabled AlMarwa to shift from manual data analysis and static reporting to a streamlined, automated approach, providing insights that were actionable and relevant. The platform’s user-friendly interface and flexibility allowed various departments to harness real-time insights, adapting to demand shifts effortlessly.
AlMarwa’s operations team could now focus on proactive strategy rather than reactive adjustments, using a dashboard that provided instant visibility into demand and inventory across multiple layers. This helped minimize oversupply issues while meeting customer demands accurately and swiftly.
20%
Increase in Sales
The data-driven insights allowed AlMarwa to capture demand opportunities across high-potential regions, leading to notable sales growth.
15%
Improvement in Margins
The solution helped optimize inventory management and adjust pricing strategies effectively, which ultimately increased profitability.
“Daisor’s data platform has empowered us to stay ahead of demand trends, increase sales, and reduce inefficiencies—allowing us to focus on strategic growth and customer satisfaction.”
Scaling for Future Growth
The partnership with Daisor transformed AlMarwa’s approach to demand prediction, solidifying their competitive position in the heavy machinery industry. As the company looks to expand further, the data-driven solution has laid the foundation for future scalability and efficiency, enabling AlMarwa to meet customer demands and drive growth with confidence.
Looking ahead, AlMarwa plans to continue integrating data insights into its strategic decision-making processes, making Daisor’s platform a critical tool for their future success. By having a clear, comprehensive view of market dynamics, AlMarwa can prioritize growth strategies while staying agile in a fast-evolving industry.
